Digital Marketing

Strategy, execution and growth — all in one place. We support businesses of all sizes, with a special focus on startups and new online stores.

View the servicesUse Cases

Why DotCOM Services

Full cycle “from end to end”

From strategy and creativity to execution, analysis and optimization.

Suitable for any size

Flexible packages and phased implementation for startups and growing businesses.

Focus on results

KPI-oriented approach: sales, leads, ROAS, CAC, LTV.

Technical expertise

SEO, CRO, data and automation — the solid foundation for sustainable growth.

Our services

Affiliate programs

Building and managing an affiliate network: policies, tracking, incentives and reporting. Suitable for e-commerce and SaaS models with scalable margins.

  • Platforms and tracking integrations
  • Selection and activation of affiliates
  • Rules, commissions and approvals
To Affiliate Programs →

Conversion optimization

Data, UX and experiments. A/B tests, function improvement, speed, trust and micro-conversions.

  • Audit of functions and web life indicators
  • A/B tests and personalization
  • Analytics and qualitative research
To Conversion Optimization →

Email automation

Streams for attraction, activation, retention and reactivation. Segmentation, transactional and promotional series.

  • Welcome, Abandoned Cart, Win-back
  • Segmentation and dynamic content
  • Integrations with CRM and CDP
To Email Automation →

PPC Advertising

Google Ads, Microsoft Ads и Meta Ads. Full strategy: search, display, remarketing and Performance Max.

  • Account setup and optimizations
  • Remarketing and re-targeting strategies
  • Tracking of conversions and ROAS
To PPC Advertising →

SEO Optimization

On-Page, Off-Page и Technical SEO. Local SEO and complex packages for sustainable organic growth.

  • Audit, keywords and content
  • Technical improvements and speed
  • Link building and reputation
To SEO Optimization →

Social Media Marketing

Strategy, content, management and advertising. Facebook/Instagram, TikTok, LinkedIn, YouTube.

  • Page and store setup
  • Calendar, creative and UGC
  • Advertising and campaign optimization
To Social Media Marketing →

Video Advertising

YouTube, OTT/CTV и social videos. Scripts, production, targeting and attribution.

  • Video functions and remarketing lists
  • TrueView, In-Feed, Shorts
  • Brand lift and incrementality
To Video Advertising →

Use Cases: Where we add the most value

Startup services (B2B/B2C)

Validating the market message, fast pilot campaigns and building basic channels for traffic and conversions.

  • Lean strategy and MVP offers
  • PPC + Social for early traction
  • Onboarding email cycles and basic SEO

New eCommerce store

First sales with Performance Max/Shopping, social catalogs and remarketing. Preparation for scaling.

  • Catalog, feed and pixel integrations
  • Abandoned Cart and Win-back emails
  • CRO audit: speed, checkout, trust